BBC Good Food Show

We made it!

Our first BBC Good Food Show was pretty successful. Well, we’ve already booked for next year, so I’d take that as a good sign.

Having experienced the NEC set-up and break-down procedures 3 weeks ago, I had an idea of what to expect. Of course, this was a much bigger show, so logistics were going to be even more tricky. Unloading was done at speed, as we’re charged £50 and given an hour to unload. If we’re back within the timescale, we get the deposit back. If not, the £50 is theirs. So it was a case of running through the halls with the sack truck piled as high as I dared and getting lost each time I tried to find our stand. This was whilst dodging forklift trucks, space-only exhibitors building their vast stands, and teams trying to lay carpet. 55 minutes and I was done. Hurrah!

Thursday and Friday were reasonably quiet days, but those who came wanted to shop and I was starting to worry that we would run out of stock by the end of Sunday. Saturday was a sampling day. We gave out plenty of leaflets and talked to a lot of lovely people, but sales were slow. However, we were inundated with web orders overnight. Sunday was slightly quieter but sales were similar, and again, we took a lot of web orders overnight.

Luckily, I’d enlisted the help of Mr D for the weekend, so he was able to queue the van up in the car queue ready for loading. We had a slight issue in that because we’re branded we were being held, whilst they let an unbranded transit connect through …. Once the idiocy of that scenario was pointed out, we were good to go, and loaded up in record time. Hurrah!

Tomorrow is going to be a day of packing orders as we’ve had a record number over the weekend. If you’ve ordered chocolates then please bear with us. We’ll get them dispatched as quickly as possible.

Hilary Delamare

Choctails® was founded by husband and wife team Simon and Hilary Delamare. Simon's suggestion of putting cocktail flavours into chocolate took Hilary's chocolate-making hobby to new heights, until in May 2012, the decision was made to turn the hobby into a full time business. The domestic kitchen became a production factory by day, and the dining room was given up to become a place where hand-made chocolate is crafted

Related Posts